SEO > Fashion E-commerce SEO

SEO for Fashion E-Commerce

Grow your brand with strategies that drive traffic and sales.

Our Approach
Our Clients
Why Go Up
Case Studies
Our Process
FAQs

Fueled by success stories in fashion e-commerce SEO, we're your runway to exceptional growth

Go Up has built staggering SEO campaigns for fashion brands and labels of every kind. Our fashion based client list is as diverse and varied as we are. We’ve worked with world-famous fashion houses and jewellery brands, performance gear clothing that help adventurers scale Everest, Savile Row tailors, much-loved reused designer vintage stores and many more. We use the in-depth knowledge and successes that we’ve acquired through these campaigns to gain results in some of the most saturated fashion SEO landscapes.

Our fashion SEO campaigns give our clients a competitive edge. We build content plans that improve visibility while directly speaking to your target audience, UX and conversion-optimisation, to increase your click-to-conversion rate, PR focused link building, from publications such as Vogue, Esquire and Marie Claire, to increase authority, rankings and exposure, and technical SEO, to create a website that Google can seamlessly crawl and interpret.

We conquer the unique challenges of fashion SEO, putting you in front of the audiences that matter most and helping you to unlock incredible growth.

As an SEO Agency, we’ve been around since 2011. So, we know a thing or two. Our clients can expect ambitious KPIs, practical, bespoke reporting that addresses the metrics that matter most to you, creativity, strategic thinking and work of an exceptional quality. All pointing to one thing: results.

Spotlight

60% increase in YOY organic revenue, and highest ever number of ranking keywords

How did we do it?

Spotlight

A 700% increase in online sales since the start of the SEO Campaign

How did we do it?

Trusted by companies transforming
the fashion industry

We specialise in helping our clients become recognised as leading authorities in their respective verticals and strategically positioning their brands as pioneers leading the fashion revolution.

Why choose Go Up?

Our team has spent years building SEO and digital marketing campaigns for the fashion industry. This shared know-how means we're able to quickly and effectively diagnose your pain points and build and execute a strategy that will allow you to stay ahead, even in the most competitive fashion SEO landscapes.

We’ve brought outstanding PR and SEO success to a multitude of fashion brands, gaining phenomenal results for leading labels that has quickly elevated SEO to become their fastest-growth digital marketing channel.

We do this by putting in place detailed, well considered campaigns based on what will have the biggest impact in the fastest timescale. Our targets are ambitious, and our reporting detailed but digestible, as we pinpoint the metrics most important to you and allow these to be our guide.

Case Studies

Applying the right resources to the right campaign

Content Marketing Technical SEO

Hackett London

60% increase in YOY organic revenue, and highest ever number of ranking keywords

See how we did it

Link Building

Taylor & Hart

Delivering a strategic link acquisition campaign to support organic growth

See how we did it

Content Marketing Link Building Technical SEO

Designer Glasses

A 700% increase in online sales since the start of the SEO & Digital Marketing Campaign

See how we did it

Content Marketing Technical SEO

Hackett London

60% increase in YOY organic revenue, and highest ever number of ranking keywords

See how we did it

Link Building

Taylor & Hart

Delivering a strategic link acquisition campaign to support organic growth

See how we did it

Content Marketing Link Building Technical SEO

Designer Glasses

A 700% increase in online sales since the start of the SEO & Digital Marketing Campaign

See how we did it

Our approach to SEO for fashion e-commerce

Every fashion e-commerce digital marketing campaign is different, however, we always follow the steps below to get the most out of our partnerships:

Initial Consultation

The starting point of any potential partnership is an initial discussion. This gives us and a prospective client the opportunity to acquaint ourselves with one another, and establish their goals for a campaign.

Regardless of whether it’s conducted via email, a phone or video call, or an in-person meeting, each consultation is complimentary and confidential.

We will then thoroughly examine their project brief, enabling us to gain deeper insights into the brand and its core values, with the goal of starting the campaign as quickly as possible.

Research and Analysis

Performing comprehensive research into each one of our clients’ businesses, target audiences and search landscapes is crucial to a successful property marketing campaign.

From undertaking extensive website audits to pinpoint any problems that could be thwarting progress, to performing consumer research to learn how potential customers are searching for our client’s products or service online, we extract hard data to harness going forward.

All of this allows us to create the most effective, results-oriented campaign for our property clients.

Implementation & Refinement

By using data so extensively, we’re able to quickly and accurately gauge things like content performance and changes in searcher behaviour on our client’s website, enabling us to adapt the campaign if required.

However, even when we achieve goals like securing first page visibility for relevant search terms, that doesn’t mean the job is over. We’ll frequently monitor how users interact with that page to work out if there are any further opportunities to convert users.

Put simply, complacency isn’t something we accept at Go Up.

Fashion E-Commerce SEO FAQs

What are the most important ranking factors for fashion e-commerce sites?

When it comes to ranking high in search results for fashion e-commerce, a strong foundation is key. This includes a mobile-friendly, fast-loading website with high-quality product photos and detailed descriptions optimised with relevant keywords. User experience is crucial, so ensuring clear navigation, easy filtering options, and informative size charts is also vital. Building backlinks from reputable fashion sites and lifestyle outlets and magazines of international renown helps further enhance your brand’s authority and online visibility.

How much do fashion brands typically pay for SEO?

How much a fashion brand like yours pays for SEO depends on various factors, including the scope of the project, your timeline, objectives, in-house resources, budget, the current state of your website and, of course, your competition.

Give us a call and we can discuss further!

Our experts